Join Molly Schwartz and Bridgette Hendrix tomorrow, October 19th from 11 am to noon (EST) for an IFLA NPSIG training session on library advocacy! The conference is free for all attendees and will be held entirely online. For more information on how to access sessions and recordings, visit the Library 2.013 website.
Based on the current financial climate and the way that new technologies have revolutionized the way that people find and use information, every New Professional in the library field will have to be an effective advocate for the value of libraries if the field is to survive. While there are real and concrete ways that libraries contribute to and generate economic development, especially in developing countries, in the past library professionals as a whole have been unsuccessful at communicating these realities to lawmakers, stakeholders, and the community at large. It is our intention to educate and train New Professionals so that each and every one of us will be able to succinctly and effectively communicate the value that libraries provide to society at any given time.
This session will focus on providing tools and sharing expertise for library advocacy to library and information students and new graduates. We will go beyond a discussion of the benefits of advocating for the value of libraries and information services and actually give workshop participants concrete examples of how to advocate for libraries. We will discuss social media and other tools for more widespread communication and advocacy work. By the end of the session, participants will come away with a clear understanding of what it means to advocate for their library, as well as strategies for accurately capturing the value of their library and their work and tips for meaningfully communicating that value to various stakeholders outside the library field, especially lawmakers and funding sources.
The presentation will be in English.